Fertility Matters at Work needed their flagship event, The F Word at Work, brought to life through content that captured its energy, insight, and emotional impact. Emotive Eye delivered a full suite of production services – video, audio, photography, and post-event content – to maximise its reach and legacy.
Project Overview
| 🎯 Client | Fertility Matters at Work |
| 🗓 Event | The F Word at Work Live Summit |
| 🏙 Location | Deutsche Bank, London |
| 🎥 Services | Event filming, audio recording, brand photography, short-form and podcast production |
| 📦 Deliverables | Full panel edits, vox pops, b-roll footage, podcast audio, short social clips |
| 🕒 Turnaround | Select content delivered within 48 hours |
The Brief
Fertility Matters at Work hosts the F Word at Work Live Summit as a landmark event tackling fertility, policy, and wellbeing in the workplace. The team wanted the day’s content to live beyond the room – reaching HR professionals, business leaders, and future attendees through high-quality video and audio storytelling.
They needed a small, trusted team who could handle multi-camera filming, fast-paced on-the-ground photography, and turn around both long and short-form edits – without disrupting the flow of a highly sensitive, people-led event.
Our Approach
We worked closely with the event team to plan a discreet and effective production setup. Our aim was to create space for real conversations to shine, while capturing the full value of the event for post-summit use.
Here’s what we delivered:
- Multi-camera filming of all keynote and panel sessions
- Full-length edits with accessible subtitles for each session
- High-quality audio recording to ensure clarity in challenging acoustic environments
- Short-form video reels from each speaker for social media use
- Attendee interviews (vox pops) edited and delivered quickly for campaign use
- Branded event photography – capturing atmosphere, speaker engagement, and connection
- Podcast-ready audio production from live panels
- Fast-turnaround highlights delivered within 48 hours
Elevating the Experience
As with all live events, the content opportunities extended far beyond the main stage. We captured:
- B-roll footage and behind-the-scenes visuals for future campaigns
- Natural and expressive brand photography of the speakers, team, and audience
- Soundbites and attendee feedback that reinforced the emotional and strategic impact of the day
This holistic approach ensured every asset could be reused across channels – from internal reports and funding bids to organic and paid marketing.
Elevating the Experience
As with all live events, the content opportunities extended far beyond the main stage. We captured:
- B-roll footage and behind-the-scenes visuals for future campaigns
- Natural and expressive brand photography of the speakers, team, and audience
- Soundbites and attendee feedback that reinforced the emotional and strategic impact of the day
This holistic approach ensured every asset could be reused across channels – from internal reports and funding bids to organic and paid marketing.
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Call to Action
Planning an event and want to make it work harder?
From panel filming to short-form social content, Emotive Eye helps you capture what matters – and share it in ways that connect.